Posted by Steve on Wed, 17 Feb 2010 10:10:53 UTC


Facebook launching mobile friendly Zero interface

Facebook has just announced and rolled-out a new interface for the site that strips down everything bandwidth intensive across the social networking site, making it easy (and cheap) to use on mobiles that don't have a dedicated data plan.

The company's hoping that networks will provide access to Facebook Zero for free, as it isn't resource intensive, and should give users a taste for using the 400m users+ platform on their mobile devices, making it more likely they'd upgrade to the more fully-featured offering available on more expensive handsets and tariffs.

They also released stats (in this video) that show 100m people actively use the mobile offerings at the moment, and 200m have used them at some stage in their time on the service.

At least they're making allowances for differing levels of network capability, having a more parred down service for mobile, similarly to what they offering Facebook Lite for desktop browsing.

[TechCrunch]



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